What is TikTok and how is it different from Facebook or Instagram?

How traditional social networks work

Social networking has probably forever become a fixed part of most of our lives. Some resist them more or less successfully, others can’t imagine life without them, but the truth is that if you have a smartphone or at least a computer connected to the internet, you’re probably on some kind of social network too.

Althoughsocial networks like Facebook are also complicated nowadays, they are still, in principle, relatively understandable even to the older generation. It’s simply a place where you can add friends to your network, follow their lives and photos, but also invite each other to events, play games together, share news and information from the world, and chat. Nowadays, mainly because of the huge amount of advertising, Facebook is losing ground especially with the younger generation, but the fact that Facebook or Twitter is simply mostly typing has a part to play in this.

Then there is, let us say, the next generation of social networks, in which we could include, in particular, Instagram, which is now also owned by Facebook. On Instagram, written speech is no longer shared, but primarily photos and short videos. To this end, Instagram offers a number of filters that will virtually instantly beautify and enhance photos at the will of the photographer, but there can also be fun toys like the automatic addition of dog ears, sunglasses and dozens of other contraptions.

And then came TikTok

Already Instagram, especially for the older generation, is quite incomprehensible, because communication between people basically does not take place in any way in text form, but only through pictures. But then came TikTok, which even cut off the possibility of photos completely. Users of this social network communicate only in the form of short videos.

Itis not a big surprise that this is simply a social network for the young. So much so that it doesn’t even have a web interface, so you can’t use this network on a computer, as you can very conveniently do with Facebook or Twitter, and less conveniently with Instagram. TikTok goes to use simply only through the mobile app for Android or iOS.

Thevideos created can be fitted with filters, sounds added to them, sped up, slowed down, and basically anything one can think of or even not think of. A major component is also lip syncing to songs, which are included in a large number of clips.

To get an idea of what the content on this social network looks like, just watch the video below. Either you’ll like it and be happy to join in, just like the more than 1.5 billion users (and quite possibly more, depending on when you’re reading this), or you’ll find it rather stilted and keep a proper distance from TikTok.

It’s true that some of the clips, videos and the like are just about nothing, but some users are really having fun with the offering and the clips they create are interesting in idea, execution and take full advantage of the possibilities TikTok brings to them.

Why is TikTok so controversial in the world?

TikTok is a Chinese app that is known in the local market as Douyin. So TikTok is actually just a name for markets after expansion. While many may quite possibly rightly find the app just so strange and its charms hard to grasp or understand, we would probably be hard pressed to find a reason to even ban something this strange on a national level.

However, the banning of TikTok is being talked about very loudly in the US. It’s not about the app itself and its functionality, it’s just the fact that it’s run by a Chinese company called ByteDance. The main concern, then, is the fact that the Chinese company may be obtaining information about users. While nothing of the sort has been proven, it certainly cannot be ruled out either. It is, however, a very serious concern that comes with a hugely fast-growing social network.

The solution, then, is not to shut down TikTok completely, but to move to places where it is possible to control and regulate how user data is handled.

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